Jan 25, 2024CASE STUDY
Key Benefits of Scent Marketing in Origin Kicks
- Immersive Shopping Environment: The infusion of Amber, Incense, and Patchouli created an immersive and luxurious atmosphere within Origin Kicks, elevating the overall shopping environment for customers.
- Positive Customer Experience: Customers reported an enhanced shopping experience, with the unique scent contributing to a positive and memorable impression of Origin Kicks
- Extended Dwell Time: The inviting fragrance encouraged customers to spend more time exploring the store, trying on different shoes, and engaging with the product offerings
Through the collaboration with EcoScent, Origin Kicks successfully transformed its stores in London and Manchester into inviting and stylish spaces. The infusion of Amber, Incense, and Patchouli not only elevated the shopping experience for customers but also reinforced Origin Kicks' brand identity as a premier destination for high-quality, fashionable footwear.