Case Studies

Blake House

Blake House

Think of a beautifully restored Georgian house - a true statement of luxury used for a relatively modern concept in contemporary times - private offices, virtual addresses and co-working spaces for independent and unique businesses.

Blake House wanted a memorable scent to create a unique customer experience for the visitors and their clients. A calm yet welcoming ambient scenting requires in depth discussion with the client to understand how they would want to be perceived. The fragrances chosen were Neroli & Sandalwood along with Black Pomegranate to invigorate the foyer space area to be diffused through Mini Pro - our floor-standing or wall-mounted scent delivery system.


Project Type: Co Working space |  Project Location: York  

Fragrance: Neroli & Sandalwood | Black Pomegranate

 

What are the benefits of Scent Marketing?

  • Adds to customers’ experience
  • Creates a competitive edge and a better experience for your customers
  • The human nose is able to recall smells with 65% accuracy after a year, in contrast to only 50% of visuals after three months
  • Creates a truly powerful connection with your customers
  • Your signature scent can be seen as your commitment to cleanliness with the intuitive cue of a fresh scent
  • Ambient scent has the strongest impact when it comes to enhancing consumer behavior in terms of emotion, evaluation, willingness to return to a store and purchase intention
  • Cancels out unpleasant odors
  • Stimulates the right emotions
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