Oct 15, 2021
As Europe's leading media and entertainment organisation, Sky ventured into brick and mortar shops all across UK & Ireland. We, at EcoScent were thrilled to come on board to complement Sky stores with their signature scent. Carefully curated Fig Premiere fragrance was chosen to enhance customer experience, boost their mood as well as connect and create positive brand association in customers.
Our bespoke scent machine Luna was placed at strategic locations across the stores to diffuse Fig Premiere, a green, watery, Fig & Fig leaf fragrance with a woody base , which resulted in creating an ambient environment for shoppers.
Project Type: Retail | Project Location: UK & Ireland – Roll Out
Fragrance: Fig Premier – A Green, fruity fig & fig leaf fragrance with a woody base.
What are the benefits of Scent Marketing?
- Builds up towards an immersive customers experience
- Increases sales revenue
- Enhances positive associations with the brand
- Takes advantage of foot traffic
- Inspires returners and loyal regulars
- Attracts customers for longer
- Plays on memory
- Stimulates the right emotions
- Cancels out unpleasant odours